Integrating large-scale, comprehensive new systems was never going to be straight-forward.

And although technology can help resolve so many of your problems, we understand that trying to tackle it all at once can seem like an impossible task.

When you think about upgrading your tech stack, it is helpful to think of the process as an evolution instead of a transformation. Technology isn’t a one-time investment – it’s a series of iterative steps to improvement.

These are the top 7 challenges we frequently hear from marketers, along with our recommendations and guidance to help you solve them.

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