Subscription alchemy: How to build lasting customer loyalty
Customer loyalty is like gold dust in today’s volatile economic landscape. With inflation reaching decades-high levels, customers are adjusting their buying habits and have no qualms about switching to more cost-effective brands to get the deals and benefits that matter to them.
In this blog, we’ll give you the winning formula: combining the psychology of subscriptions with the power of personalization, the revenue impact of customer lifetime value, and the right technological tools. In the end, you’ll just need to sprinkle in your brand essence to crack the code to lasting loyalty.