Get Even More Value from Concept Models

How much better would your products be if you had more time to get concepts right by reducing non-value-added work?

Concept design is critical to getting designs right from the beginning. Great industrial design ensures the product will be as appealing as possible. Unfortunately, the inefficient processes used to develop these early models are fraught with non-valueadded work, ranging from poor methods to get early feedback to the inability to leverage much of the work during detail design. All of this results in wasted efforts. If design teams could focus more of that time on productive work, they could expend more effort making products more competitive.