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Ten predictions for the next decade of analytics

October 23, 2020
1 min read

AI and other analytics technologies are driving incredible innovations and advancements that are making it possible to do things with data that business leaders only dreamed of a short time ago.

It’s been 10 years since Adobe acquired Omniture and entered the analytics arena. Since then, the industry has seen phenomenal changes in the world of data-driven marketing and the customer experience. To celebrate a decade of Adobe Analytics, here are 10 predictions from experts and analysts about how artificial intelligence and analytics will continue to evolve and shape over the next 10 years.

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