The Ultimate ABM Starter Kit
Step-by-step worksheets to plan and build a top-notch ABM program
There’s never a bad time to take a litmus test of your B2B strategy.
We’ve called this a starter kit because it’s so simple to use. But really, this kit is for everyone who is interested in maintaining a healthy B2B program over time.
Whether you’re just starting out or you’re ready to perform an audit of your existing strategy, The Ultimate ABM Starter Kit should be a mainstay in your operational resources.
The set of worksheets in the kit will help you implement fundamental components of your ABM. And if you already have a strategy in place, use them to identify what’s working well and what can be improved upon.
The seven worksheets in this kit will help you:
- Build your all-star ABM team
- Unify Sales and Marketing for ABM
- Identify your target account list
- Check the health of your market segmentation
- Organize your ABM data
- Score an account’s buying intent signals
- Orchestrate an ABM play
With these straightforward and easy-to-complete worksheets in hand, you’ll get your B2B engine purring and going from zero to sixty in no time.
Check out this ebook today.